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1. |
Professional services marketing
by Schultz, Mike
Publication:
New Jersey John Wiley & Sons,Inc 2009
. xx.; 332 p.
, Includes index; bibliography
24 cm.
Date:2009
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2. |
Services Marketing ; Integrating Customer Focus Across The Firm
by Zeithaml, Valarie A
Publication:
Boston Irwin McGraw-Hill 2000
. xxviii.:620p.
, Includes indexes
26cm
Date:2000
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3. |
Understanding services management
Publication:
New Delhi Prentice-Hall of India 2007
. xxvi, 485 p.
, Includes index
24 cm.
Date:2007
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4. |
Services Marketing In Asia
by Wirtz,Jochen
Publication:
Singapore Prentice Hall 2005
. xv,454p.
, Include Index
26cm.
Date:2005
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5. |
Making meaning
by Diller, Steve
Publication:
Berkeley, CA New Riders 2008
. viii.; 146 p.
, Includes index
23 cm
Date:2008
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6. |
Big ideas for small retailers
by Castell, John
Publication:
Mumbai Jaico Publishing House 2007
. 148 p.
, Includes appendix, index
25 cm.
Date:2007
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7. |
Principles of service marketing and management
by Lovelock, Christopher
Publication:
New Jersey Prentice Hall 2002
. xix., 436 p.
, Includes index
26cm
Date:2002
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8. |
Principles of service marketing and management
by Lovelock, Christopher
Publication:
New Jersey Pearson Education, Inc. 2002
. xix, 436 p.
, Includes glossary, index
26 cm.
Date:2002
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9. |
Essential of services marketing
by Lovelock, Christopher
Publication:
Singapore Prentice Hall 2009
. xxxii., 567 p.
, Includes index
28 cm.
Date:2009
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10. |
The invisible touch
by Beckwith, Harry
Publication:
New York Business Plus 2000
. xix.; 232 p.
19 cm.
Date:2000
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11. |
Services marketing
by Lovelock, Christopher
Publication:
New Jersey Pearson Education, Inc. 2011
. 648 p.
, Includes index
28 cm.
Date:2011
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12. |
Services Marketing
by Zeithami A. Valarie
Publication:
New York McGrawHill
. 708p.
, Include index
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