Principles of service marketing and management
by Lovelock, Christopher
, 2nd Ed. Additional authors: Wright, Lauren Published by : Prentice Hall (New Jersey) Physical details: xix., 436 p. ill., col., pho. 26cm ISBN: 0130950122. Subject(s): Service industries -- Marketing -- United States | Service industries -- Management -- United States Year: 2002| Item type | Location | Call number | Status | Date due |
|---|---|---|---|---|
 Rujukan Dewasa |
PERPUSTAKAAN AWAM LABUAN Bahagian Rujukan Dewasa, Tingkat 1 | 658.821 LOV (Browse shelf) | Not for loan |
Includes index
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