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Strategic branding management

by Keller, Kevin Lane
Edition statement:2nd ed. Published by : Pearson Education, Inc. (New Jersey) Physical details: xxvii.; 788 p. ill.; pho. 25 cm. ISBN: 0130411507. Subject(s): Brand name products -- Management Year: 2003
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Item type Location Call number Status Date due
Rujukan Dewasa Rujukan Dewasa PERPUSTAKAAN AWAM LABUAN
Bahagian Rujukan Dewasa, Tingkat 1
658.827 KEL (Browse shelf) Not for loan

Includes index; bibliography

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