000 -LEADER |
fixed length control field |
00572 a2200229 4500 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
Clm |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20240822015329.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
150212b xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780071840972 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.802 |
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC) |
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
658.802 DID |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Didner, Pam |
9 (RLIN) |
5814 |
245 ## - TITLE STATEMENT |
Title |
Global Content Marketing |
Statement of responsibility, etc |
Pam Didner |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
New York |
Name of publisher, distributor, etc |
McGraw Hill Education |
Date of publication, distribution, etc |
2014 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
244p. |
Dimensions |
23cm. |
500 ## - GENERAL NOTE |
General note |
Include index |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing |
9 (RLIN) |
72 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Strategic planning |
9 (RLIN) |
627 |
903 ## - LOCAL DATA ELEMENT C, LDC (RLIN) |
Price |
RM185 |
940 ## - EQUIVALENCE OR CROSS-REFERENCE--UNIFORM TITLE [OBSOLETE] [CAN/MARC only] |
Reading Level |
Adult |
942 00 - ADDED ENTRY ELEMENTS (Clms) |
Clms issues (borrowed), all copies |
0 |
Source of classification or shelving scheme |
|