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Bhargava, Rohit
Likeonomics the unexpected truth behind earning trust, influencing behavior, and inspiring action Rohit Bhargava - New Jersey John Wiley and Sons, Inc. 2012 - xi.; 184 p. ill. 24 cm.
Includes index
Adult
ISBN:
978118137536
Subjects--Topical Terms:
Economics--Psychological aspects
Marketing--Psychological aspects
Trust
Charisma (Personality trait)
Interpersonal relations
Customer relations
Public relations
Dewey Class. No.:
658.812
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