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Understanding services management integrating marketing, organisational behaviour, operations and human resource management Edited by William J. Glynn, James G. Barnes - New Delhi Prentice-Hall of India 2007 - xxv, 485 p. Ill. 24 cm.
Includes index
Adult
ISBN:
9788120329355
Subjects--Topical Terms:
Services industries--Management
Customer services--Management
Services industries--Marketing
Customer services--Marketing
Dewey Class. No.:
658.5
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